“In the last three years or so, there’s been a massive demand for WiFi everywhere,” says Shane Buckley, CEO of Xirrus, a California-based company which provides big-scale wireless technology solutions that can handle tens of thousands of users in the same location at any given time. “People with a smartphone need WiFi because they need performance.” Indeed, when it comes to business, there is no shortage of winners when it comes to better, faster, more accessible public WiFi. Retailers and hospitality establishments get to offer customers an extra service of convenience, and attract new customers – especially from amongst the inner-city lunchtime crowd – as well as boosting the loyalty of existing punters. Patrons of these establishments get to relax over lunch/coffee/dinner safe in the knowledge that nothing requiring urgent action is festering unnoticed in their inbox back in the office. And, the companies who employ them get constantly reachable staff who can continue to deal with urgent matters long after they’ve shut down their desktop computers. In a broader sense, what with the Digital Revolution surely still in its infancy, the mass exchange of information is bolstering growth on both a local and global scale.
via WiFiNovation | Scoop.it More READ
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